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Vertis Communications in Baltimore, MD conducted a 500 person survey and foudn that although Spanish speaking adults read less direct mail pieces, the ..More
(PRWEB) October 8, 2006 -- The Hispanic Creative Advertising Awards are presented by Advertising Age and the Association of Hispanic Advertising Agenc ..More
MIAMI, Aug. 2 /PRNewswire/ -- Yahoo! Telemundo is tapping into the cinematic genius of Hispanic audiences with the launch of the Yahoo! Telemundo Shor ..More
I hit SES Latino earlier this month and it proved to be a great conference in the early stages. While there looked to be no more than 500 attendees, t ..More
Ad Age has just released their Hispanic Fact Pack which details the growing US Hispanic population. TNS Media Intelligence is forecasting 12.9% growth ..More
Well, it looks like marketers are paying attention and acting on all of the market data supporting the boom, because I recently attended a Hispanic Ma ..More
Hispanics account for half of U.S. population growth between 2004 and 2005Hispanics continue to be the country's fastest-growing minority, accounting ..More
I got back from AdTech San Francisco on Friday last week, and I came equipped with the certainty that the Hispanic market truly is booming. Basically, ..More
So, I just got back from last week's adtech conference which was great! The location was so much better, allowing for the large amounts of peopl ..More
eMarketer released a new study yesterday which estimates the number of Hispanic internet users will grow 33% over the next five years. That means ther ..More
According to a research brief I received today from neilson, Spanish TV ad sales are booming.Spanish TV and Internet Lead Final 2005 Ad Spending Grow ..More
I had an interesting conversaiton with a colleague a couple of weeks ago about his venture into the online Hispanic market a couple of years ago ..More
Call For Entries DEADLINE – MAY 16, 2006Enter your best work today!For more info & to download an entry form ..More
Since when is it ok to give someone your entire sales pitch via IM? I always have anywhere from 5 to 20 IMs going at any given time throughout m ..More
It's just a matter of time before the online Hispanic Ad Market blows up. When the big brands start investing in a market, the writing is on the wall ..More
The online tax rush is on, so it's time to target the tax audience.According to analysis done by comScore Media Metrix, many across the US are jumping ..More
So this is our new blog at DM. I look forward to sharing news, ideas, insight and then some.My first blog is about my favorite topic, marketing ..More
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