Facebook: Worth $15 Billion? (10/25/07)
Yesterday, Microsoft beat out Google by grabbing a 1.6% stake in social networking giant Facebook. Microsoft paid $240 million for the stake, wh ..More
(General Internet, Jason Hahn, )
The Best Marketing Can't Save a Bad Business Decision (09/6/07)
Last night I checked into the Palmer House Hotel in Chicago. At the check-in desk, a glossy piece of collateral was prominently propped on the counter ..More
(Marketing, David Rodnitzky, Adteractive)
Good at Poker? You'd Make a Good Online Marketer (08/28/07)
Not to brag, but I'm a pretty darn good poker player. If I enter a tournament, I usually end up "in the money" (usually the top 10% gets a p ..More
(Marketing, David Rodnitzky, Adteractive)
How the Affiliate Marketing Industry Killed Itself (08/28/07)
Affiliate marketers - most ecommerce businesses either love 'em or hate 'em. Admirers love the concept of having thousands of outsourced marketers wor ..More
(Affiliate Marketing, David Rodnitzky, Adteractive)
Six Search Technologies You Should Know About (07/31/07)
The days of the one-size-fits-all search algorithm are over. As impressed as we all were with Google's PageRank algorithm back in 2001, the results yo ..More
(Search, David Rodnitzky, Adteractive)
Supreme Court Ruling May Impact All Online Retailers (07/22/07)
No doubt most online marketers didn't lose much sleep when they heard that the Supreme Court was going to hear a case called Leegin Creative Leather P ..More
(Marketing, David Rodnitzky, Adteractive)
Why Comparison Shopping Engines Need to Smarten Up (07/19/07)
Just a few weeks ago, I wrote a post about Google's very smart decision to provide more transparency into their listings. In that post, I wrote Google ..More
(Search, David Rodnitzky, Adteractive)
Google: No Ordinary Tuk-Tuk (07/17/07)
I'm currently on a short holiday in Phuket, Thailand. Walk around Patong Beach in Phuket for a half-hour and you'll be mobbed by vendor after vendor t ..More
(Search, David Rodnitzky, Adteractive)
Why the Internet Will Make Roger Ebert Obsolete (07/17/07)
Anyone over 30 no doubt remembers watching "Siskel and Ebert at the Movies" growing up. A "two thumbs up" review from the two movi ..More
(Social Networks, David Rodnitzky, Adteractive)
Collaborate or Die (07/11/07)
Lately I've been playing around with StumbleUpon.com and it's pretty addictive. For those of you not familiar with this site, it works like this: you ..More
(Social Networks, David Rodnitzky, Adteractive)
An AdWords Paradox: Google Penalizes the Most Relevant Ads (07/10/07)
Google rewards ad text that has a high CTR, with the caveat that your ad text needs to make it pass a 'evaluation phase' (or sandbox) before it gets c ..More
(Search, David Rodnitzky, Adteractive)
Does Bid Management Technology Really Matter? (07/10/07)
To paraphrase a phone call I had today with a senior member of a search company: "bid management technology doesn't work. A keyword optimized by ..More
(Search, David Rodnitzky, Adteractive)
March Madness - Loss or Gain in Productivity (03/28/07)
While this work week has no games during the day or at night, the previous two weeks in March is (hold your breath I'm about to say something earth-sh ..More
(General Internet, Scott Pannier, FullTango)
Natural Language Search Companies - Google Killer? (02/16/07)
There has been a significant uptick in the number of press releases in regards to new search engines trying to accomplish the next phase in search: na ..More
(Search, Scott Pannier, FullTango)
Affiliate Summit Round-Up: Bigger Pie, Smaller Servings? (02/12/07)
Like many DM Confidential readers, I spent the last week recuperating from the whirlwind of activity that was the Las Vegas Affiliate Summit. Wi ..More
(Affiliate Marketing, Adam Weil, DMi Partners)
a day late and a dollar short...more like a week late and several dollars by now (02/1/07)
Let me preface this post by stating that I do not have direct experience in brand marketing nor do I have an MBA in marketing...OK, now that that is o ..More
(Lead Generation, Scott Pannier, FullTango)
Wikiasari to Bring New Relevance to Search (12/26/06)
Another search engine? Is that really what we need? Is it even possible for a new search engine to even jump into the pool with the likes ..More
(Web, Jason Hahn, )
Users Have Less Tolerance for Web Video Ads (11/24/06)
A study from PodZinger, an audio and video engine search and online advertising network, revealed some interesting findings about Web audio and video ..More
(Web, Jason Hahn, )
Spammers in a More Giving Mood This Holiday Season (11/23/06)
The holiday season brings a lot of things: family gatherings, food coma, pretty snow scenes, and, of course, gifts. But the one thing that e-mai ..More
(Email, Jason Hahn, )
Online Ads to See Strong Q4 After Good Q3 (11/22/06)
According to recent numbers reported by the Interactive Advertising Bureau and PricewaterhouseCoopers, online ad spending reached $4.2 billion in the ..More
(Web, Jason Hahn, )
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Internet Marketing
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Old is New Again
Every so often, new information changes our perspective. Every so often, some new bit of data comes
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The Rogue Marketer
I remember someone instant messaging me and saying that I should watch the Katie Couric show as one
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Breaking the Lead Gen Barrier: 3rd in a 4 part series
To start, I must issue the following notice: Because I co-founded the LinkTrust tracking platform,
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FTC Approves New Rules Under the CAN-SPAM Act
In a long expected move, the FTC has approved four new rules under the CAN-SPAM Act of 2003. While
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Not So Long Tail
August of this year will mark the four year anniversary of Google going public, in many ways the tip
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Microsoft Bails. World Yawns. Much Written.
The on again, off again drama of Microsoft's potential acquisition of Yahoo came to a close this pas
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Breaking the Lead Gen Barrier: Part 1 in a 4 Part Series
As the cofounder of Burstabit Media and the LinkTrust tracking and lead management platform, I come
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LinkConnector Welcomes Top 500 Online Retailer, Peapod, and Produces a Fruitful New Affiliate Marketing Program
The launch of the new Peapod Program in the LinkConnector Affiliate Marketing Network gives affiliat
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LinkConnector Announces the Launch of Leading Online Textbook Retailer, eCampus.com
The launch of the new eCampus.com Program in the LinkConnector Affiliate Marketing Network brings af
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Risky Business
Earlier this week, prior to ad:tech, we had the chance to join another gathering of those in the ind
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